EBONews - What is PPL, and why it is so profitable?

EBONews - Wednesday, November 29, 2006

- What is PPL, and why it is so profitable?

Hello Everyone,

The two monetization models that you are most probably
already familiar with are
(1) Pay Per Click and
(2) Pay Per Sale (affiliate sale).

So what is PPL?

Here's how it works... very simple:

You display Pay Per Lead ads on your website.

Visitors click on the ads and are taken to the
merchants/advertisers' websites.

The merchant usually offers the visitor something
valuable for free, in return for taking some form of
action, which does not include buying anything.

Pay-per-lead programs are generally designed to
promote some type of free product or service.

You make commissions for every person who
performs the non-cash conversion action.

Again, people do not have to buy anything in order
for you to make money!

What Types Of Action Are Visitors Required To Take?

Here are some:

- Signing up for a newsletter or opt-in list. Visitor signs up,
you make money/Pay Per Lead commissions!

- Taking a poll or filling out a survey. Visitor participates
in a survey, you make money/Pay Per Lead commissions!

- Supplying contact information like a name/email address.
Visitor fills in his/her contact info, you make money/Pay Per
Lead commissions!

- Filling a form. Visitor fills in a form, you make money/Pay
Per Lead commissions

- Joining a free program. Visitor joins a free program, you
make money/Pay Per Lead commissions.

Because pay-per-lead programs are generally designed to
promote some type of free product or service, where the
visitor is given something for free and is not required to
buy anything, the conversion ratio is usually higher than
both PPC (Pay Per Click) and PPS (Pay Per Sale).

So, why should you accept making cents per click on your
website and blog when you could '$ell your clicks for dollars'
- $5, $10, even $50 or more per lead, by giving your visitors
free niche products and services?

Big companies are already paying people like you large sums
of CA$H for sending them visitors to get free stuff!

This is the #1 Alternative to AdSense and Affiliate Marketing!

Would you like to know more about how you can put PPL
to work on your own website? If so, sign up for the free
Pay Per Lead Marketing ecourse at
http://www.payperleadads.com/amember/go.php?r=872&i=l2

Or if you want to know more without taking the eCourse, go
directly to this site
http://www.payperleadads.com/amember/go.php?r=872&i=


To your success,

Sue Norrad
Everyday Business Online
http://everydaybusinessonline.com
Check out our Advertising Resources